Berlin-based Spanish singer-songwriter Sofi de la Torre commissioned Outpost to promote her latest two EPs with hugely successful results.
For her ‘That Isn’t You’ EP, Outpost developed a campaign to increase her visibility amongst key tastemakers across print, radio and online. We secured premieres for tracks from the EP on Nylon, The Line of Best Fit and Earmilk, as well as a spot on The Guardian’s pop playlist and Q Magazine’s ‘Five Songs To Hear’. However, the cherry on top of the campaign came with coveted coverage in The Sunday Times, where Sofi was named ‘Breaking Act’.
Following the overwhelming response to the first campaign, Outpost was again selected to promote her new EP, ‘Mess’. The campaign was another roaring success, with highlights including premieres on i-D, Idolator and Pop Justice, coverage from Hillydilly, Wonderland and The 405, and an interview feature with Noisey.